Energy Startup Gets Marketing Clarity & Sees Quick Results
Power Wizard, and energy start up in Houston, Texas, was struggling with their marketing. In 2019, they spent more than $1 million on display advertising alone. They were driving no organic traffic and didn’t know what to do about it. We gave them clarity and started producing results immediately.Power wizard, and energy start up in Houston Texas, was struggling with their marketing. In 2019, they spent more than $1 million on display advertising alone. They were driving no organic traffic and didn’t know what to do about it. We gave them clarity and started producing result
Massive Increase in SEO
- Before working with us, Power Wizard was only ranking for a small number of of their high-value keywords
- Within 4 months, they were ranking for over 10x the keywords and on page #1 for keywords with thousands of searches each and every month
Exponential Growth in Organic Traffic
- Going from little organic traffic from Google each month to 12x the organic traffic in just 4 months.
Organic traffic is expected to have increased by 100x by December 2020, just 14 months after the campaign started.
Boost in Local Exposure
- There are tens of thousands of people who search for electricity locally in Texas. Power wizard was not capitalizing on these local searches.
- Within 30 days, we put together a local marketing strategy that began to increase Power Wizard’s local exposure immediately.
Content SEO Strategy
The first step was to do in-depth, highly-technical research on Strattex’s ideal client. How do they think? How do they search for things online? What sort of content are they craving? What will they happily opt in to?
The next step was to create a wealth of knowledge about engaging topics that their audience would drool over. We added dozens of best-in-class articles to the site that dramatically increased the website’s authority.
The final step was to do syndicate the content across a variety of mediums & actively promote it . By doing this, the website attracted more links that boosted its SEO.